Spam was introduced by Hormel on this date in 1937. The Oxford Encyclopedia of Food and Drink in America states that the product was intended to increase the sale of pork shoulder which was not a very popular cut. Ken Daigneau, brother of a company executive, won a $100 prize that year in a competition to name the new item. Hormel claims that the meaning of the name “is known by only a small circle of former Hormel Foods executives”, but it is a common belief that the name is an abbreviation of “spiced ham”. The difficulty of delivering fresh meat to the front during World War II saw Spam become a ubiquitous part of the U.S. soldier’s diet. It became variously referred to as “ham that didn’t pass its physical”, “meatloaf without basic training”, and “Special Army Meat”. Over 68,000 tonnes (150 million pounds) of Spam were purchased by the military before the war’s end.
During World War II and the occupations which followed, Spam was introduced into Guam, Hawaii, Okinawa, the Philippines, and other islands in the Pacific. Spam was Immediately absorbed into local recipes and has become an important part of the history and effects of U.S. influence in the Pacific islands.
As a consequence of World War II rationing and the Lend-Lease Act, Spam also gained prominence in the United Kingdom. In addition to increasing production for the U.K., Hormel expanded Spam output as part of Allied aid to the similarly beleaguered Soviet Union. In his memoir Khrushchev Remembers, Nikita Khrushchev declared: “Without Spam we wouldn’t have been able to feed our army.” Throughout the war, countries ravaged by the conflict and faced with strict food rations came to appreciate the contribution Spam made to survival. The billionth can of Spam was sold in 1959, and the eight billionth can was sold in 2012.
Beginning in 1940, Spam sponsored George Burns and Gracie Allen on their radio program. During WWII, Spam was not only eaten but was also incorporated into many other aspects of the war (grease for guns, cans for scrap metal, etc.); it was so prominent that Uncle Sam was nicknamed “Uncle Spam”. Other terms influenced by the product’s name include the European invasion fleet, or the “Spam Fleet”. Furthermore, the United Service Organizations (USO) toured the “Spam Circuit”. In the United States in the aftermath of World War II, a troupe of former servicewomen was assembled by Hormel Foods to promote Spam from coast to coast. The group was known as the Hormel Girls and associated the food with being patriotic. In 1948, two years after its formation, the troupe had grown to 60 women with 16 forming an orchestra. The show went on to become a radio program where the main selling point was Spam. The Hormel Girls were disbanded in 1953.
Spam has long had a somewhat dubious reputation in the United States and (to a lesser degree) United Kingdom as a poverty food. The image of Spam as a low cost meat product gave rise to the Scottish colloquial term “Spam valley” to describe certain affluent housing areas where residents appear to be wealthy but in reality may be living at poverty levels.
Spam was featured in an iconic 1970 Monty Python sketch called “Spam”. Set in a café which mostly served dishes containing Spam, including “egg and Spam, egg bacon and Spam, Spam egg sausage and Spam, Spam egg Spam Spam bacon and Spam “, the piece also featured a companion song. (I like the Portuguese subtitles in this version). Because of its use in a line of a song in Monty Python and the Holy Grail, the title of the musical version of the film became Spamalot.
By the 1990s, Spam’s perceived ubiquity led to its name being adopted for unsolicited electronic messages, especially spam email.
Spam is the subject of the “Weird Al” Yankovic song “Spam”, which is a parody of the R.E.M. song “Stand”.
Other offshoots of Spam in popular culture include a book of haikus about Spam titled Spam-Ku: Tranquil Reflections on Luncheon Loaf. There is also a mock Church of Spam, and a Spam Cam which is a webcam trained on a can of decaying Spam.
This video gives 5 recipes for cooking Spam: 1. Spam and egg sandwich 2. Spam Musubi 3. Spam fried rice 4. Egg and Spam ramen noodles 5. Buddea jjigae (Korean hotpot). I’ll leave you to decide which ones work. The direction is obviously mostly Asian, as befits the popularity of Spam in Asian countries.